Boxed is the new bottled.
28Jan10
I’ve never really been a fan of bottled water, even before the recent anti-bottle backlash and appearance of overpriced stainless steel bottles in Whole Foods. (Seriously? I think someone already created this at the turn of century and it was called a canteen…this isn’t a new concept people.) Packaging the fundamental element of human existence just seems like such an obvious monetary ploy. BUT,
I have no problem admitting that I can always subscribe to anything that is package well. Case in point: these fantastically conceived and designed pieces by Neil Hubert for Box Water is Better. I’m just going to pick one up for my mantel.
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