Archive for the ‘Web Tips’ Category
The Fancy vs. Pinterest
When people started buzzing about Pinterest I listened, did my research and requested an invite. “Oh,” I said, “this is just like The Fancy…” something I’d been using and loving for over a year. But, Pinterest had the advantage of being integrated with Facebook, and The Fancy still had yet to do that. Now with their latest release, […]
Filed under: Social Media Marketing, Technology, Web Tips | 2 Comments
Tags: Pinterest, Social Bookmarking, Social Media Marketing, The Fancy
My Top 5 Blog Posts of 2011
It’s that time of year again, a time for resolutions and…LISTS. Happy New Year! Top 5 Blog Posts of 2011: 3 Steps to Get Found Online with Blogging The Science of Social Media Timing Content Marketing & SEO Social Media 101 Living Proof of Inbound Marketing Success
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Marketing Grader from Hubspot!
I was honored once again to be asked to create another infographic for Boston locals and SaaS superstars, Hubspot. This time, to help promote their new, free tool called Marketing Grader. For this piece we used their new tool to test out the marketing effectiveness of the Republican candidates—check out how they stacked up below. Read the original post […]
Filed under: Clients, Social Media Marketing, Web Tips | Leave a Comment
Tags: digital marketing, hubspot, marketing grader, Social Media Marketing, website grader
Talking about blogging is certainly nothing new, and in light of all the various social networks, changes and developments, blogging is sometimes forgotten. But, it’s actually THE most powerful tool in my opinion. Overwhelmed by the idea? Don’t be, I’m going to help you. Think it’s a lot of work? Well, I won’t lie, it […]
Filed under: Social Media Marketing, Web Tips | 6 Comments
Tags: blogging, search marketing, search ranking, SEO
I was ecstatic when Boston locals and SaaS superstars, Hubspot, asked me to do an infographic for their blog. Using data sourced from their free online tool, website grader, their research shows that companies who create a lot of content, maintain active social media profiles, and blog regularly are much more successful online than their peers. Check it out below. See Hubspot’s original […]
Filed under: Clients, Infographics, Social Media Marketing, Web Tips | 1 Comment
Tags: content marketing, infographics, Saas, SEO, Social Media Marketing
Learn how to optimized your site for search engines by focusing on getting more inbound links, using keywords effectively, creating educational content and converting visitors into sales leads. Learn more HERE.
Filed under: Social Media Marketing, Video, Web Tips | 4 Comments
Serious social media marketing takes a great deal of time—both in physical hours spent, and in patience over an extended period. When marketers first started to take social media seriously, many thought of it as a bonus add-on or a quick and cheap solution their interns could manage. But, as the stats started to show serious gain […]
Filed under: Infographics, Social Media Marketing, Web Tips | 1 Comment
Tags: digital marketing, Social Media Marketing, social media strategy, social media time
Wordle.
Wordle is a fun tool (toy) for generating word clouds from the text on your website or blog. The clouds give greater prominence to the words that appear most often. It’s fun a way to see your content focus in a purely visual way. Looks like I’m pretty into content and people.
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Tags: content, social media, word clouds
My simple 10 Step Social Media Strategy for Small Business. Learn how to go from being just an informal social media user, to a serious, strategic business user. Read more about my 10-step plan HERE.
Filed under: Social Media Marketing, Technology, Video, Web Tips | 117 Comments
Tags: content development, content marketing, dana cordova, digital marketing, online marketing, social media, social media for business, Social Media Marketing, social media networks
Dan Zarrella’s in depth study, The Science of Timing, offers some really great, concrete data on the best times to do your social media outreach. Many things were pretty predictable while others were a bit more surprising. And, while everything ultimately comes down to doing your own research targeted for your audience, there are a lot […]
Filed under: Infographics, Social Media Marketing, Technology, Web Tips | 2 Comments



